SETH DAGER
Creative Director + Artist
Seth Dager is a creative director with more than fifteen years of experience building brands, creative teams, campaigns, and experiences across the United States and Europe.
His career began in Paris, where he worked at BETC on global brands including Air France, Evian, and McDonald’s, before moving to New York in 2011. Since then, his work has spanned fashion, luxury, technology, food, and culture—from digital films for Zegna and the global relaunch of Armani Exchange to leading creative work for Mars Wrigley, including five Super Bowl campaigns.
Most recently, Seth served as Creative Director at HelloFresh, where he helped shape the creative direction of HelloFresh and Factor and built XPod, an internal creative studio designed to bring high-volume content production closer to the brands.
Across his career, Seth’s practice has moved fluidly between creative direction, brand building, design, film, photography, production, and emerging technology, with an emphasis on building the teams and systems that allow ambitious creative work to happen.
Today, that experience also informs his independent creative and artistic practice, EZRA.
Seth lives and works between New York and Nashville, Indiana.